Club Car Website
Club Car defines itself as having the finest golf, utility and transportation vehicles in the industry. Poised to release an all new line of products, Club Car recognized that now was the time to be bold – to exude innovation and go beyond simply declaring the benefits of doing business with a company known for producing some of the nation’s first golf carts.
Before and After
Prior to this redesign, ClubCar.com had become dated, uninspiring and difficult to navigate do to shallow product pages, a lack of cross promotion and a failure to take advantage of current web technologies.